CAFRE

Blue won a tender in 2005 to create and develop a new brand for CAFRE, (The College of Agriculture, Food & Rural Enterprise) to manage its application over a wide range of communication channels and to provide consultancy and design to add value to the college's existing marketing activities.

Within the first year we created a new identity that unified the college’s three campuses and developed brand guidelines to provide cohesion and direction for the wide range of literature, signage and other communications that CAFRE produce.

Blue also designed CAFRE's Further Education prospectus. This document would become the touchstone for all subsequent CAFRE literature that year.

The FE prospectus focused on highlighting the rural surroundings of the college's three campuses.

- Further Education Prospectus
- Website
- Educational Literature
- Exhibition graphics
- Postcards and Posters
- Promotional Leaflets
- Art Direction